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The Love Letter

Recruiting and hiring is a hot topic among physical therapists, doctors and many other professions.

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Cover of Purple Cow book
Achieving your Goals

The Opposite of Remarkable is Very Good 

Reading Seth Godin’s book, Purple Cow, near the end I got to this phrase. The

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Graph with lots of lines
Achieving your Goals

What Are You Tracking?

I once had a prospective client send me a 47 page KPI* report. Yeah, if

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Archery Target with an arrow and holes all over
Achieving your Goals

The Biggest Content Marketing Challenge for Small Businesses

This question came through on HARO (help a reporter out): “What content marketing challenges or

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OSHA Mandate on Hold

From the Private Practice Section of the APTA as of Nov. 10, 2021   As

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Achieving your Goals

The Biggest Mistake Companies Make in Customer Experience

The biggest mistake companies make in Customer Experience is trying to be like everyone else.

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Watering the plant
Achieving your Goals

How Can Business Mentoring Change Lives?

This is a question posed on Quora and my answer was requested. Here’s my answer…

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Achieving your Goals

How much of your budget should go into advertising in a brand new business operation?

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Sturdy McKee, Business Coach

Author of The Best Small Business In the World and The Best Physio Business In the World.

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