3 Essential Types of Work (That Will Stop Your Business From Stalling)
You're working 60+ hour weeks and the business still feels stuck. Every business runs on three kinds of work, and most founders only ever do one of them.
Read More βYou built your business to create freedom, but somehow you've become its biggest bottleneck. Every decision flows through you. Every problem lands on your desk. You can't take a vacation without your phone buzzing every hour.
Sound familiar? You're not alone. Most successful business owners reach a point where their own success starts to trap them. The good news? There's a way out, and it doesn't require hiring expensive consultants or completely overhauling your business overnight.
Your expertise, your judgment, your relationships. These are irreplaceable. But the way you answer the same question for the tenth time this week? That's not your personal touch. That's a process waiting to be documented.
The goal isn't to remove yourself from your business. It's to remove yourself from the routine parts of your business, so you have more time and energy for the parts that truly require you.
The biggest mistake business owners make when trying to systematize is delegating before documenting. They hand off a task, it gets done wrong, and they conclude that no one else can do it as well as they can. The real problem? They never clearly defined what 'done well' looks like.
Start with your three most frequently repeated tasks. For each one, document the exact steps in order, the standard you expect, common mistakes and how to avoid them, and who to ask if something unexpected comes up.
Key Insight
A 70% complete checklist that gets followed is infinitely better than a perfect process that only exists in your head.
For two weeks, every time someone interrupts you with a question or problem, write it down. At the end of two weeks, you'll have a clear picture of where you're the bottleneck. These interruptions fall into three categories: Information Requests ('Where do I find...?'), Decision Requests ('Should we...?'), and Problem Reports ('This isn't working...').
Real Example
One practice owner I worked with was interrupted 23 times per day with questions about scheduling policies. We spent two hours creating a simple reference guide and training video. Interruptions dropped to 2β3 per week, and scheduling consistency improved dramatically.
Create clear guidelines for who can make what decisions. A simple framework: Level 1 (front-line staff, $0β$100 impact) means clear policies and no approval needed. Level 2 (supervisors, $100β$1,000 impact) means guidelines with monthly review. Level 3 (owner, above $1,000 impact) covers major contracts, strategic decisions, and significant policy changes.
"Your business should serve your life, not the other way around."
Building systems that work without you isn't just about efficiency. It's about creating the business and life you actually want.
Sturdy McKee is the founder of Sturdy Coaching, LLC, and creator of The 6-Hour CEOβ’ approach. With two decades of experience scaling and selling a six-location physical therapy practice, Sturdy helps business owners transform from being the hardest-working player in their business to becoming its confident coach and strategist.
You're working 60+ hour weeks and the business still feels stuck. Every business runs on three kinds of work, and most founders only ever do one of them.
Read More βDiscover the seven key numbers that drive business success and learn how to use them to make smarter decisions and uncover hidden opportunities.
Read More βFeedback arrives after you have spent the money. Input arrives while the decision is still open. Here is the difference, and how to build a rhythm for it in your own business.
Read More βWhen Rand Stagen came to EO San Francisco, he put up a picture of his daughter when she was about a year old. And he said, βMy daughter is unique, precious, and largely predictable in her development.β And after a long pause he added, βjust like your business.β
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