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Category: Achieving your Goals

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What Are You Tracking?

May 21, 2022 Sturdy McKee Leave a comment

I once had a prospective client send me a 47 page KPI* report. Yeah, if that didn’t get your attention,…

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Posted in: Achieving your Goals, Entrepreneurship, Metrics, Profit
Archery Target with an arrow and holes all over

The Biggest Content Marketing Challenge for Small Businesses

April 6, 2022 Sturdy McKee

This question came through on HARO (help a reporter out): “What content marketing challenges or limitations do small businesses have…

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Posted in: Achieving your Goals

OSHA Mandate on Hold

November 10, 2021 Sturdy McKee

From the Private Practice Section of the APTA as of Nov. 10, 2021   As you know, OSHA recently released…

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Posted in: Achieving your Goals

The Biggest Mistake Companies Make in Customer Experience

July 14, 2021 Sturdy McKee

The biggest mistake companies make in Customer Experience is trying to be like everyone else. As a smaller business, when…

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Posted in: Achieving your Goals
Watering the plant

How Can Business Mentoring Change Lives?

June 10, 2021 Sturdy McKee

This is a question posed on Quora and my answer was requested. Here’s my answer… I am taking this as…

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Posted in: Achieving your Goals

How much of your budget should go into advertising in a brand new business operation?

May 26, 2021 Sturdy McKee

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Posted in: Achieving your Goals

April Newsletter- Employee Expectations, Marketing, Money Numbers and more

April 17, 2021 Sturdy McKee

Setting Employee ExpectationsForbes asked for transparent ways to set expectations for employees. Guess who was #1 of the 13 suggestions…

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Posted in: Achieving your Goals

You Are Great at That Thing You Do! But What About Business?

April 9, 2021 Sturdy McKee

If you are like most business owners… If you are like most business owners, you launched your business because you…

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Posted in: Achieving your Goals
Money

March Newsletter

March 24, 2021 Sturdy McKee

After erasing the first edition of this update when it was 98% complete (UGH! ), I am back at it…

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Posted in: Achieving your Goals
'Worth' highlighted, under 'Value'

4 Quick Tips on Writing a great Blog Post or Article Introduction

March 10, 2021 Sturdy McKee

76.8% of articles start weakly and lose the reader’s attention! Try these four foolproof methods for grabbing your reader’s attention:…

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Posted in: Achieving your Goals

You Survived! Now What?

March 8, 2021 Sturdy McKee 3 Comments

March is back, which means you’ve survived a year of Covid-19. It has been tragic for many, and there have…

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Posted in: Achieving your Goals

Need More Customers?

February 11, 2021 Sturdy McKee

If you have ever wanted to stay in touch with your potential customers and convert more of them but were…

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Posted in: Achieving your Goals
How Your Business Can Benefit from Uber’s $100 Million Marketing Mistake

How Your Business Can Benefit from Uber’s $100 Million Marketing Mistake

January 7, 2021 Sturdy McKee 1 Comment

Uber found that $100,000,000 (one-hundred million dollars) of their $150 million ad budget was being fraudulently billed. And after drilling…

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Posted in: Achieving your Goals

Are You Among >90% of Founders

December 15, 2020 Sturdy McKee

Over 90% of Founders start their businesses without any business education. Over 90% of Founders go out and start their…

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Posted in: Achieving your Goals Filed under: Founder, leadership, Management
7 Great Quotes on Collaboration and Teamwork

7 Great Quotes on Collaboration and Teamwork

Sturdy McKee

Americans often think of ourselves as the rugged individualist or hyper-independent. But collaboration and teamwork is where the magic happens,…

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Posted in: Achieving your Goals

To Be Excellent… Focus on Your Core Activities

December 4, 2020 Sturdy McKee

Core Activities are the things you do where you have “special abilities” that create value for your Target Customers. Your…

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Posted in: Achieving your Goals

A Lesson from Disney for the Future of Your Business

November 17, 2020 Sturdy McKee

This article also appears on Medium here. Disney Stock rose today (Nov 12, 2020) after reporting a loss of 20…

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Posted in: Achieving your Goals Filed under: Disney, future, leadership, profit, success

Marketing Swipe File Available

November 13, 2020 Sturdy McKee

Marketing Swipe File Available. I have listed the next 25 videos I am going to shoot for TikTok. So what,…

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Posted in: Achieving your Goals

How Do You Make Progress?

November 3, 2020 Sturdy McKee

Sometimes the most useful things come from questions posed. It started with a client conversation about making progress on the…

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Posted in: Achieving your Goals

Forbes Article

October 26, 2020 Sturdy McKee

I got to publish this Article in Forbes online back before we all changed course from the pandemic. The points…

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Posted in: Achieving your Goals

Garrett Akahoshi of Peak Physical Therapy

October 5, 2020 Sturdy McKee

Garrett Akahoshi is the founder of Peak Physical Therapy in Cupertino, California. In this interview, Garrett talks about his journey…

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Posted in: Achieving your Goals

CMS’s Surprise New Coding Edits

October 1, 2020 Sturdy McKee

The Private Practice Section (PPS) of the American Physical Therapy Association (APTA) has announced that the Centers for Medicare &…

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Posted in: Achieving your Goals

3 Things To Do Right Now

September 10, 2020 Sturdy McKee

Here are 3 things you need to do for your business, right now. Be Visible. Make an offer. Let everyone…

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Posted in: Achieving your Goals

You Can Do It! Just Do It With a Profit…

September 4, 2020 Sturdy McKee

I received an email today that stood out. Quite the feat in today’s email inundation. The email was from someone…

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Posted in: Achieving your Goals

Cash, Cash, Cash

April 9, 2020 Sturdy McKee

Cash, Cash, Cash is king right now! Here are a couple of ideas for you to preserve more of yours.…

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Posted in: Achieving your Goals

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